India Is Joining the USANA Family

USANA India Market Expansion Announcement Coming Later This Year

Greetings and namaste!

We’re excited to announce the next step in USANA’s history—India will open as our newest market later this year. This historic occasion is one we want to share with everyone—Associates, customers, and newcomers. We know this next step will lead to success and continued future growth.

Our Journey So Far

USANA (pronounced YOU-sana) was founded in the United States and is a U.S.-based company, but we operate worldwide in 24 markets as the world’s 15th largest direct-selling company. India will be our 25th market. USANA manufactures products in the United States and other countries, and is manufacturing products right now, in India, in anticipation of our launch later this year.

USANA was founded in 1992 on an obsession with cellular health by Dr. Myron Wentz, an internationally recognized microbiologist and immunologist. Before USANA, he worked with human cell cultures for decades. During his research, he realized it takes more than simply providing cells with vitamins, minerals, and nutrients to keep them healthy. What they need is the right nutrients, in the right form, and in the right amounts. This is what led him to create USANA.

USANA has spent more than 30 years creating nutritional supplements that support the body at the cellular level, all while maintaining our four core values.

  • Health. We cultivate a holistic view of wellness that supports a healthy body and a strong mind.
  • Excellence. We rely on scientific research to provide innovative, healthy living solutions, and we empower all individuals to continually improve each day.
  • Integrity. We demonstrate honesty, responsibility, and accountability through our individual actions and corporate decision making.
  • Community. We support, care for, and encourage one another—and the world—to live happier, healthier lives.

USANA is also one of very few direct-selling companies that’s publicly traded on the New York Stock Exchange.

USANA is The Cellular Nutrition Company

USANA believes that your best life begins at the cellular level. This is why everything at USANA centers around our obsession with the health of the cell and cellular nutrition.

Cellular nutrition is key to maintaining long-term health. It’s about feeding your cells the nutrients they need to thrive. But why?

Every day, your body produces billions of new cells. They take in nutrients, grow, and duplicate. Providing optimal nutrition for these cells is essential to your health. Micronutrients—vitamins and minerals—are vital.

Diet and nutrition are also important factors in the maintenance of good health. As healthy dietary choices decline, so does your body’s natural ability to perform at its optimal level.

Adding high-quality vitamin and mineral supplements to your balanced diet and exercise routine is the easiest way to support your health.

If you want to think and perform at your best, USANA is the company for you.

Sharing the USANA Vision

Our vision, started by Dr. Myron Wentz, is to create the Healthiest Family on Earth. We want to share USANA’s state-of-the-art supplements so people can live healthy, happy lives.

We’re so confident everyone will love their USANA experience they’ll want to share it with others. And we’ve built our business on this principle—rewarding those who do. With USANA, you can share the cellular health message and the products you love—and get paid for your efforts. You can also choose whether you want to simply share the products through the Preferred Customer Refer a Friend Program or Affiliate Program, or become an Associate and earn additional benefits and rewards.

Sharing this vision of health and independence drives our desire to expand globally. Everyone should experience USANA’s groundbreaking products developed by our world-class team of over 150 scientists.

The Future in USANA India

Opening India lets us reach 1.4 billion more people. So we have ambitious plans for this new market. And our first goal is to share USANA’s business and health benefits with one million families in five years. This expansion will reach more families with a focus on cellular health—with products that offer unique technologies and a holistic approach to wellness they can’t get anywhere else.

Market expansion creates opportunities for Associates to grow their network. It’s also a great way to connect with your local Indian communities. We’ll update you soon on when India will officially open. Until then, plan how you’ll share USANA with any contacts you may have in India when the market opens.

A photo of a happy and healthy Indian family USANA India is launching later this year

Interested in the USANA Opportunity?

If you’re interested in USANA—the products or the sharing and earning opportunities—and live in India:

Check out the frequently asked questions below to learn more about the unique programs and rewards USANA offers in India, depending on if you’re interested in becoming a customer, an Affiliate, or an Associate.

USANA Associates and the Opportunity in India

For more details on our market expansion into India and how you can make the most of this opportunity, visit The Hub.


Below we’ve listed some frequently asked questions about the India market launch:

No. USANA will take a measured and strategic approach to launch and grow the market at a sustainable pace. Our launch approach will enable us to learn the market intricacies and make necessary adjustments prior to a full-market launch.

USANA India will initially launch in: Bihar, Chandigarh, Chhattisgarh, Dadra & Nagar Haveli and Daman & Diu, Delhi, Goa, Gujarat, Haryana, Himachal Pradesh, Jharkhand, Karnataka, Kerala, Madhya Pradesh, Maharashtra, Odisha, Puducherry, Punjab, Rajasthan, Sikkim, Tamil Nadu, Uttar Pradesh, Uttarakhand, and West Bengal.

Regions not open at launch include: Andaman and Nicobar Islands, Andhra Pradesh, Arunachal Pradesh, Assam, Jammu and Kashmir, Ladakh, Lakshadweep, Manipur, Meghalaya, Mizoram, Nagaland, Telangana, and Tripura.

As we monitor the success and growth of existing regions, we will evaluate further expansion decisions. There is not a set timeline for USANA to open the remaining regions in India.

Prior to the official launch, please contact your local sales team for questions regarding USANA India. Continue to watch for up-to-date information on The Hub. The “Contact Us” page is updated as more India market details become available.

Please feel free to email the India customer service team at [email protected]

No. We will only ship to Indian states where we are officially open.

You may begin to enroll Associates in India after the official launch in the latter half of 2023 (Q3 or Q4). Sign up to be notified via email on our official launch plans.

USANA’s office will be located in Delhi, India. Will Call pick-up is not available—all product orders will be shipped.

All USANA communications, tools, and content will be in English only. The USANA staff speaks Hindi and other Indian dialects to provide additional support to you and your contacts.

There is no fee to join in India.

Standard demographic and contact information is required at the time of enrollment. Associates and Affiliates also need proof of Indian residency and identity.

USANA is opening India in a phased approach with its cellular health products. At launch, the following products will be available, with more coming soon:

  • CoreSentials multivitamin and multimineral supplement made with InCelligence Technology CoreSentials USANA India
    • USANA’s core health product and your foundation for vibrant health
    • Scientifically designed to support antioxidant activity and energy production for your cells
    • Robust micronutrient provision help to maintain healthy functioning of several body systems
    • Formulated to support healthy immune system response throughout the body
    • The CoreSentials contains the patented InCelligence Complex. This combination of nutrients and phytochemicals work together with your body to support your cells’ natural abilities.
    • MRP: 2,332 rupees / USANA Price: 2,099 rupees for a 28-day supply
  • BiOmega premium omega-3 support supplement
    • Concentrated dose of premium quality, purified fish oil, rich in long-chain omega-3 fatty acids
    • Supports primary cell functions integral to total body health
    • Provides advanced and guaranteed levels of EPA and DHA supportive of brain health and cognitive function
    • Supports articular cartilage and joint health
    • Helps maintain healthy skin
    • Maintains healthy lipoprotein levels to support arterial function and blood flow for healthy cardiovascular function
    • MRP: 3,054 rupees / USANA Price: 2,749 rupees for a 28-day supply
  • Proflavanol C200 advanced antioxidant support supplementproflavanol C200
    • Your solution to fight oxidative stress and support immunity and healthy heart function
    • Offers powerful antioxidants to help you maintain circulatory and cardiovascular health
    • Supports cells against damaging oxidative stress and promotes healthy skin
    • Grape-seed extract is considered to be one of the most potent and bioavailable sources of flavonoids and other beneficial antioxidants
    • MRP: 2,221 rupees / USANA Price: 1,999 rupees for a 28-day supply
  • CoQuinone 100 cellular energy support supplementCoquinone100
    • CoQ10, a naturally occurring antioxidant within the mitochondria—your cells’ powerplant—aids in cellular energy production and protects cells from oxidative damage
    • CoQuinone 100 provides ingredients vital to support cardiovascular health, and sound muscle function
    • MRP: 1,221 rupees / USANA Price: 1,099 rupees for a 28-day supply
  • Visionex eye health support supplementvisionex
    • Advanced antioxidant formula to protect and support long-term eye health
    • Contains lutein, zeaxanthin, and vitamin C to help maintain the structure and integrity of eye health
    • Vitamin C serves to neutralise the effects of oxidative stress from exposure to sunlight, blue light, and other pollutants
    • Ayurvedic ingredients such as Punarnava, Indian Barberry, and Gooseberry (Amla) are traditionally used for healthy immune system support
    • Contains zinc, which contributes to multiple facets of eye health
    • Contains lutein and zeaxanthin, carotenoids that serve as antioxidants in the eye
    • MRP: 2,221 rupees / USANA Price: 1,999 rupees for a 28-day supply
  • MagneCal D bone health support supplementMagnecalD USANA India
    • Formulated to support an ideal ratio of magnesium, calcium, and vitamin D levels in your body
    • Magnesium, calcium, and vitamin D work in relationship to each other to support bone density and health
    • MagneCal D supports your heart, healthy energy metabolism, and healthy muscle function and strength
    • Helps to maintain proper muscle function by supporting the nerve cells, known as motor neurons, that transfer information from your brain to your muscles
    • Contains the Ayurvedic ingredient Boswellia Serrata, that has traditionally been used to support joint comfort
    • MRP: 777 rupees / USANA Price: 699 rupees for a 28-day supply
  • Procosa joint and mobility support supplement with InCelligence Joint-Support Complex
    • The unique blend of vegetarian glucosamine, vitamin C, curcumin, and other nutrients in Procosa can help support optimal joint health and function
    • Proactively promotes a healthy immune response after exercise to restore structure and function to joints and tendons
    • Curcumin provides powerful antioxidant activity and encourages the production of natural enzymes, like glutathione, to protect against oxidative damage
    • The vitamin C in Procosa is critical to the production of collagen to support the strength and stability of your connective tissues
    • Manganese in Procosa helps give collagen its strength and plays a key role in the production of synovial fluid in the joints
    • Curcumin provides powerful antioxidant activity and encourages the production of natural enzymes like glutathione to protect against oxidative damage
    • Magnesium in Procosa assists in the maintenance of cartilage, bone, and muscle tissue
    • MRP: 3,054 / USANA Price: 2,749 rupees for a 28-day supply
  • Nutrimeal Active whey protein meal replacement shakes in chocolate and vanilla flavorsBlend a serving of convenient Nutrimeal Active powder with water in your favorite shaker bottle to enjoy a rich, creamy, delicious meal-replacement shake any time of day
    • 20 grams of whey protein packed into a convenient and nutritionally balanced meal-replacement shake
    • 8 grams of fiber to support healthy digestion and satiety
    • Provides an optimal ratio of carbs, fiber, protein, and healthy fats
    • Includes magnesium, calcium, biotin, and vitamin B12
    • MRP: 2,777 / USANA Price: 2,499 rupees for 14 single-serves

In India, you can share and earn with USANA in ways that work for your lifestyle. No matter which rewards program you choose, when you refer others to USANA and they buy, you earn.

  • Become a Preferred Customer
    • Experience the products and optimal cellular nutrition, plus enjoy product discounts.
    • Refer a Friend Program
      • The Refer a Friend Program is a great way to earn product credit toward your next USANA purchase.
      • You’ll earn 10% back in product credit for every product purchased through your unique links.
  • Become an Affiliate
    • In addition to enjoying product discounts, you’ll earn a 10% to 20% commission on every product purchased through your unique links.
    • You’ll also receive a 10% bonus on sales from referred Affiliates.
    • You’ll continue to earn on repeat product purchases from any customers who elect to become Preferred Customers through your links.
  • Become an Associate
    • If you think you may be interested in sharing the products and also sharing more about USANA, consider becoming an Associate. You’ll have more opportunities to earn additional bonuses and commissions, as well as trips and incentives based on your efforts. You’ll also have access to additional tools and resources to support you. Learn more about the Associate Compensation Plan.

The most important piece of advice is to do what will work best for you and your lifestyle! But here are some guidelines to keep in mind as you think about how to become involved with USANA:

A successful Affiliate:

  • Is active, engaged, and comfortable sharing on social media
  • Enjoys sharing and recommending what they love with those around them
  • Is primarily interested in earning commissions for personal product sales

A successful Associate:

  • Is interested in using their influence online and in person to share USANA
  • Is interested in sharing the products and the simple earning potential of USANA
  • Is interested in building a business by building a team and leveraging group volume sales along with personal efforts to earn additional bonuses, commissions and incentive trips
  • Is interested in mentoring others on how to be successful in USANA as they grow in their success

Both Affiliates and Associates are creative, fun-loving, healthy, active, outgoing personality types who like trying new things, learning, growing as individuals, and are interested in pushing themselves outside their comfort zones. If this sounds like you, USANA might be the perfect fit!

If you’re healthy and active and simply looking for products to support your lifestyle, becoming a Preferred Customer and participating in the Refer a Friend program might be just your speed.

Either way, sign up to receive more information via email on our market launch plans so you can be first to know when products and our share and earn opportunities are available to you and your friends.

17 replies
  1. Arvinnd
    Arvinnd says:

    One Direct Seller from Usana “Maribell” Connected me but dont know how to join and start.
    help to start early in India.

  2. Liew lee mei
    Liew lee mei says:

    Hi I would like to ask a oci (overseas citizen of India) who are holding Indian passport can become distributor India ?

    And distributor in India can recruit other distributor reside in other country? They will follow comp plan in India or other country ?

    When the distributor of India can start to register online to become a member ?

  3. Praveen Kumar Misra
    Praveen Kumar Misra says:

    Myself Dr Praveen K Mishra Architect by Profession from Kanpur Uttar Pradesh India interested to know more about Usana
    Dr Praveen K Mishra

  4. Jagpal Singh
    Jagpal Singh says:

    I Have a few questions:
    1. Is there a prelaunch planned?
    2. will it be possible to sponsor outside of India too?
    3. What is the minimum amount for promotion from a preferred customer to a distributor?
    4. Will the company be manufacturing in India in the future?


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