On the porch from their home in Phoenix, the DaSilvas fire up the video camera and discuss their busy day. Between taking care of their kid, working two jobs, and running their USANA business, they still want to get out and do a sunset hike. Because of their commitment to live a healthy life, the DaSilvas have the energy to catch a beautiful desert sunset. The entire video casually weaves in what life is like in the Southwest and connects how USANA allows them to create new and interesting family moments.
“When you’re healthy and have the energy to get out and do things, you’re living an incredible life,” Kevin said. “We always try to challenge ourselves and challenge others to do more than they think they can.”
Give Them a Sign
Being deaf sets Kevin apart, but it doesn’t slow him down. In fact, relying on ASL opens up a new world of possibility for sharing USANA. He’s able to create unique and interesting content especially designed for the deaf community. With Stacey translating for him, they’re able to make connections with anyone interested in living a healthier life.
“Because of my connection with the deaf community, I’m recognized on an almost daily basis because of our videos,” Stacey said. “For the deaf, sign language is their first language. It’s very special to be able to serve people in their native language.”
Kevin said it’s not about the message but how they tell their story. They focus on the adventures of being new parents, the demands of a busy schedule, and trying to experience everything life has to offer. And above all else, they want to give more value to their audience with personalized health tips.
For example, they shared a video on skin health. Even though Kevin starts the conversation, Stacey jumps in and takes over with great skincare tips. It’s funny and wonderful watching the DaSilvas interact with each other. They finish each other’s thoughts. And best of all, it’s a great instructional video on how to use the Celavive® regimen from start to finish.
“He looks like he’s 16 years old,” Stacey teases Kevin as she showcases the various Celavive products. “These are the best videos. They showcase who we are and what we have to offer.”