USANA @ 20: Distributor Services

There’s no way we could get through the entire USANA @ 20 series without recognizing award-winning Distributor Services, one of the company’s most important departments.

Associates (and probably the rest of us) would be lost without the guidance and knowledge of these customer service professionals. These are the employees speaking with Associates day in and day out about any variety of USANA topics, so naturally, they accumulate a wide spectrum of direct-selling knowledge.

Distributor Services Representatives at the Home Office during a "DSR Reunion" event.

Distributor Services Representatives at the Home Office during a “DSR Reunion” event.

And it’s this knowledge that makes them so valuable to USANA.

The improvements to the call center over the past 20 years have forever changed the way Associates communicate with our home office. So it’s quite exciting to imagine what improvements are in store for the next 20 years!

Celebrating You

Take a look at the numbers Alan Bergstrom, USANA’s vice president of Europe and customer appreciation, listed in his speech at a recent customer service luncheon:

  • 7,179,099 — Number of calls answered from 2003 until April 2012
  • 87.78 percent — Percentage of calls answered within 30 seconds from 2003 to 2011
  • 21 percent — Percentage of scheduled work time spent supporting other departments since 2007
  • 60 — Number of past Distributor Service Representatives (DSRs) who have been promoted to different roles or departments within USANA

I dare you to find another call center with stats like those! It’s rare in today’s world of frustrating, ineffective customer service representatives. I guess you could call it “the USANA Difference.”

According to…

“I spent the first year and a half of my 16-year USANA career in the Distributor Services department, and it was a great experience. I got to work with a wonderful group of people every day, and being able to help Associates on the phone (especially those just starting out) was very satisfying. I loved having answers to their questions and playing a small role in helping them with their business.”

— Laura Lewis, USANA’s Creative Services Supervisor and former call center employee

Australia Customer Service

Australia Customer Service

USANA Taiwan DSR Team

USANA Taiwan DSR Team

USANA New Zealand DSR team.

USANA New Zealand DSR Team.

Mongkok Office, Hong Kong

Mongkok Office, Hong Kong



Causway Bay Office

Causeway Bay Office

It Happened in ’03…

In 2003, Dave Wentz was officially promoted to president of USANA Health Sciences, a position he held until July 2008 when he was appointed to his current role as chief executive officer. Since 2003, Dave has earned numerous accolades, including being listed on’s 2009 list of America’s Most Powerful CEOs 40 & Under.

About the Series: We’re celebrating USANA’s 20th anniversary with USANA @ 20, a series featuring difference-makers — not only individuals, but departments, products, and more — who have had a significant impact on USANA and are poised to propel us into the future. We hope you enjoy learning more about just a few of the reasons USANA is, and will continue to be, a world-class company. To learn more about this series and to read previous installments, please visit [email protected].

1 reply
  1. Ekayani Chamberlin
    Ekayani Chamberlin says:

    You are wonderful. I have had 99% quality experience with only once talking with someone who didn’t know which way was up and that is a blip on the radar. In the three years I have been calling I have been tutored through all aspects of DLM as well. A knowledgeable and even tempered staff no matter what time you call.From helping me to my down line you have been a solid resource. I also very much appreciate the personal encouragement I have gotten when enrolling a new associate with a little note from the DS agent who helped me on that end. Endlessly helpful with a can do attitude that truly makes doing business a pleasure. I also want to say that the example you set in your dealings with me has made me want to be better in my dealings with others when things become trying. People have questions sometimes lot’s of them and the ease and good humor you show is truly exemplary. You are part of the bedrock of Usana. Thank you all so much!!! Gartitude from Brooklyn


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